SA’s second largest daily newspaper, Daily Sun, has once again published its Readers’ Choice Awards with top brands in various categories being nominated by their readers. A solid indication of where a brand’s ‘like’ barometer sits with the readership of the ‘People’s Paper’, Toyota has reaffirmed its popularity.

South Africa’s current sales leader for 43 years, got the thumbs up in three categories:

  • Motor Vehicles (Sedans, Hatchbacks/ non luxury)
  • SUV Vehicles
  • New Car Dealerships

According to Glenn Crompton, Vice President of Marketing for Toyota South Africa Motors, being voted the number-one automotive brand in several categories is proof that Toyota’s strong sales is not coincidental: “It’s so heartening to be rewarded with an accolade such as this because it shows that all the hard work that we’ve put in – from the products we offer to the service our dealers provide – is paying dividends. Thank you to our customers for their passionate and loyal support.”

The awards reflect the significant inroads Toyota has made in passenger car as well as SUV sales. With reference to the latter, Toyota has representation in every size and specialty segment from the compact Urban Cruiser to the King of off roaders in the guise of the Land Cruiser 300. The crossover Toyota Corolla Cross, SA’s Car of the Year for 2022, has been a real success story, storming up the retail charts ever since its launch in 2021 – last month for example it was number-one on the passenger car podium with total sales in excess of 2,100 units.

Similarly, the evergreen Fortuner’s popularity continues unabated – it’s held the title of SA’s favourite SUV for over 16 years and as recently as June, racked up sales of over 1,600 units.

iloveza.com is an award-winning Digital Media, Marketing, and Advertising Company est. 2015, is a Member of the Independent Media Association of South Africa (IMASA), and Brand South Africa's Play Your Part Ambassadors, with a global reach of over 10 million

E-mail howzit@iloveza.com to take your brand/business to the next level

Like What You've Read ? Be an Anonymous Angel 
CLICK HERE for the latest Tech News
CLICK HERE for the latest News & Trends
Follow @letstorqueza
Keep up to date with all that is happening in South Africa
Subscribe to our Newsletter

Follow @ilovezacom on
 #iloveza❤️🇿🇦 #AfterFajrGrind

iloveza.com Accolades:

2021 Winner of Brand South Africa's Nation Pride Play Your Part Award

2018 Winner of Tech Savvy Boss Award at the Roshgold Young Business Achiever Award

Nabihah Plaatjes Accolades:

2023 CEO of the Independent Media Association of South Africa (IMASA)

2018 Contributing Author to SAFFRON: A Collection of Personal Narratives

2017 Recipient of Owami Women & Brand South Africa's Play Your Part Award

Ziyaad Plaatjes Accolades:

2021 Mail & Guardian Top 200 Young South Africans: Arts, Entertainment, Film & Media 

2020 Contributing Author to There's a Story in Everyone

Trending Posts