Unleash Your Sewing Skills with the Comic Con Africa Sew-a-thon



Prepare yourself for the return of the electrifying six-hour Sew-A-Thon event, culminating in an intense showdown at Stadio School of Fashion on 3 June 2023.


With entries closing soon, the Sew-A-Thon participants will receive a detailed briefing with only days to prepare prior to the event.

In partnership with Brother South Africa, Kirsch Stein & Co., as well as Stadio School of Fashion – the Sew-a-Thon 2023 will showcase the talents of beginners, intermediates, advanced sewists, and cosplayers as they battle it out in a thrilling mystery challenge, competing for extraordinary prizes.

Armed with their challenge, contestants will have the opportunity to cut patterns and complete their mood boards before the competition. At the event, they will face the task of bringing their garment to life and showcasing it to win their share of prizes valued at over R30 000.

This all-encompassing challenge for sewists will be evaluated by expert judges based on criteria such as precise and uniform stitching, correct tension application, finishing techniques, and machine settings.

“The Sew-a-thon is such a great opportunity for cosplayers to stretch their creative skills. We’re very excited to see the amazing talent at this, the third Brother Comic Con Sew-a-thon. The collaboration between Brother and Comic Con Africa is one that brings our innovative products to a whole new audience. Especially with spin-off partnerships such as the one with Ludus Cosplay, last years’ international cosplay Championship winner. It’s an exciting time and we are thrilled to associate our brand with Comic Con Africa.”

Says Angelique McGrath, Marketing Specialist for Brother International South Africa.

“The Sew-a-thon is a wonderful opportunity for both seasoned and new cosplayers to come and show-off their creative talents. Cosplay is a wonderful opportunity to bring the fictional to life, the only limitation is your own imagination. Our lecturers will be present during the day to mentor contestants every step of the way, turning their ideas and designs into reality. At SSOF this is what we do best, nurturing creative talent through the patternmaking and sewing process to turn good ideas into great garments.”

Says Terese Potgieter Discipline Leader Design Department

Contestants can enter the Sew-A-Thon by paying an entry fee of only R175.00, granting them a chance to secure a position in the top three and win remarkable prizes, while others will have the opportunity to receive spot prizes.

Bringing their expertise to the table as judges are menswear design and fashion label owner Roman Handt, Cape Town based cosplayer CashmereTart, experienced Stadio School of Fashion lecturer Terese Potgieter, as well as cosplayer and Comic Con Cape Town Regional Needlework Champion Creative_Chia.


The prize pool includes:

1st Place:

  • R5 000 cash
  • Brother Labelling machine with extra tapes
  • Contact learning Short Learning program to the value of R7500 & ticket to the Stadio Annual Fashion show.
  • 4 x Comic Con Africa 2023 4-day pass/ Comic Con Cape Town 2024


2nd Place:

  • R3 000 cash
  • Brother Labelling machine with extra tapes
  • Online assisted Short Learning programme: to the value of R4500 & ticket to the Stadio Annual Fashion show.
  • 2x Comic Con Africa 2023 4-day pass / Comic Con Cape Town 2024


3rd Place:

  • R1 500 cash
  • Brother Labelling machine with extra tapes
  • Online unassisted Short Learning programme: to the value of R2500 & Ticket to the Stadio Annual Fashion show.
  • 2x Comic Con Africa 2023 4-day pass / Comic Con Cape Town 2024


To enter and learn more visit: https://comicconafrica.co.za/cca-sew-a-thon/


About Comic Con Africa


Comic Con Africa is the ultimate pop culture and gaming festival that is taking place from 22 to 25 September 2023 at the Johannesburg Expo Centre (Nasrec).



As the fourth iteration of the festival, Comic Con Africa offers fans a four-day experience of cosplay, international celebrities, autograph opportunities, photograph opportunities, gaming specials, eSports tournaments, fandom-focused merch, tabletop gaming, trading card games, anime, manga, Q&A sessions, screenings, activations, interactive experiences, and more – there is something for everyone to enjoy whether you are a casual fan or a bona fide geek. Bring the family along! Tickets are available on Howler.



Learn more: http://comicconafrica.co.za/ 



About Brother South Africa


Founded in 1908, Brother is a leading brand that supplies a diverse range of reliable and innovative products to more than 100 countries worldwide. The World of Brother offers printing, scanning, labelling, and sewing and embroidery solutions that are convenient to use while efficiently streamlining your workflow, thus making them ideal in corporate, SME and home environments.



Under the leadership from the Yasui brothers, Brother set a precedent for breaking boundaries and developing innovative and affordable sewing machines. From perfecting the mass production of sewing machines in 1932 to introducing their first electronic machine in 1976 the company has always blazed a trail.



Now, more than 100 years later, Brother has grown into a multinational corporation and continues to introduce innovative, expertly built sewing, embroidery and quilting machines suited to all skill levels.



Brother is committed to the advancement of technologies and constantly strives to improve product quality and reliability, whilst minimising the impact our products have on the environment. Print, copy, scan fax, label and sew much more with Brother, at your side.



Learn more here: https://brother.co.za/




About Kirsch Stein & Co.


Established in 1946, with over 70 years’ worth of experience in the clothing and textile industry, Kirsch Stein & Co is today one of the leading suppliers of fabrics in South Africa. Our reputable brand is widely respected in the national market, and we are the first port of call for inspired and well-skilled tailors who deliver only the best quality suits and trimmings to their valued clients. 



Our first store was in the fashion district of Johannesburg, in Troye Street.  Here we started with primarily suiting and trimming fabrics as our focus was solely based for the tailoring market. We became agents for Holland and Sherry and Huddersfield Cloth coupled with our own developments under the Kirsch Stein brand.



Our diversification into new lines of fabric has lead to the opening of a new, 3000 square meter fabric warehouse in Johannesburg’s vibrant hub of Fordsburg The opening of the warehouse and distribution centre in 2012 marked the beginning of a new chapter for the company, and we continue to grow in this exciting and ever changing market.



We travel extensively, and continuously explore new ideas. Our creative, insightful and experienced sales reps not only give us exceptional coverage of the geographical area in which we work, but also constantly develop new lines to meet the needs of our customers.



Learn more here: https://kirschstein.co.za/




About Stadio School of Fashion


At STADIO, we believe in the future of our nation. We want to make a difference by offering greater access to higher education, ensuring that every South African has the opportunity to become the most empowered version of themself. By investing in the human potential all around us, we can grow minds, dreams and employment to ultimately benefit our nation as a whole.

We take a profound interest in what our students want, and what our country and the world of work needs. We offer higher education specially designed to meet industry requirements and to accommodate our students' diverse lifestyles. At the end of the day, we have an opportunity to not just help individuals realise their dreams, but to help a nation grow stronger.

We have brought together four highly prestigious institutions – Southern Business School, Embury Institute for Higher Education, LISOF and Prestige Academy – with a collective experience of over 100 years in providing quality, affordable higher education. We are proud to offer an array of accredited qualifications via contact, distance and blended learning, across nine campuses, to over 30 000 students.

Learn more here: https://stadio.ac.za/

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