Changan and Jameel Motors South Africa are showcasing their growing presence at the 2026 Festival of Motoring
Changan, steered by Jameel Motors South Africa, will participate in the 2026 WesBank Festival of Motoring, taking place from 28 - 30 August 2026 at the Kyalami Grand Prix Circuit in Johannesburg.
For Changan, the Festival of Motoring provides an ideal platform to engage directly with South African consumers and demonstrate its long-term commitment to the local market.
Under the theme "Driven to Evolve. Designed to Lead." Changan will showcase how innovation, bold designs and future-focused mobility come together to manufacture vehicles that inspire confidence, excitement and freedom.
The event will provide a stage for Changan to unveil two new vehicles and introduce an entirely new light commercial vehicle range to the South African market, reinforcing the brand's commitment to innovation, customer engagement and the future of mobility.
"Our growing presence in South Africa is about more than bringing new vehicles to market. It is about building a brand that customers can trust, return to and recommend,"
said Marinus Venter, Country Manager, Changan South Africa.
Changan also plans to use the festival of motoring as an experience for South Africans, offering motor enthusiasts an immersive, hands-on experience with the latest vehicles in the yellow zone, 4x4 driving opportunities in the Hunter K50 REEV and Hunter F70 bakkies on the dedicated off-road track, as well as self-drive experiences across selected models.
Changan's participation comes at a significant moment for the South African automotive industry. Chinese automotive brands have rapidly expanded their influence in the local market, accounting for nearly 20% of new vehicle sales in Q1 2026. This growth reflects increasing consumer confidence in Chinese vehicle manufacturers, driven by competitive product offerings, advanced technologies and strong value propositions.
Marinus adds,
"Our commitment to all South African consumers extends beyond our vehicle range; it includes the ongoing expansion of our dealer network, customer care systems, aftersales support and ownership programmes. These are the fundamentals that matter when customers are looking for confidence beyond the brochure."
As the South African automotive industry evolves and consumers consider new brands and mobility solutions, Changan remains focused on delivering a complete ownership experience. The brand believes that long-term customer confidence is built through reliable support, quality products and meaningful relationships that extend well beyond the point of purchase.
Visitors to the Changan stand at the Festival of Motoring will have the opportunity to experience the brand firsthand and learn more about its expanding product portfolio, customer-focused approach and vision for sustainable growth in South Africa.
Changan will also be gamifying the experience by partnering with Lindenberg Racing at the CS75 PRO stand. Here customers will be able to compete in a timing event to show off the vehicle’s space. They can also cool off with a complimentary slushy stand at the Changan Commercial Vehicle activation area at the 4x4 stand where they will also be able to compete in a VR experience to win a Sony PlayStation 5.
The 2026 Festival of Motoring runs from 28 to 30 August 2026 at the Kyalami Grand Prix Circuit.
*Information provided by the publicist.
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