Cotton On partners with UNICEF to help deliver 1 million COVID-19 vaccines to the world’s most vulnerable
The Cotton On Group, one of South Africa’s most loved retailers and one of the world’s global fashion brands, has announced a one-year global partnership with UNICEF to help deliver 1 million COVID-19 vaccines to the world’s most vulnerable people.
This builds on the work previously done by the Cotton On Foundation in South Africa including the development of the Ethekwini Primary School in KwaMashu, Kwa-Zulu Natal, which opened last year. The school currently has over 1 200 learners enrolled and is the 25th school to have been funded by the Foundation worldwide.
The Cotton On Group is the first global retailer to support UNICEF in delivering the COVID-19 vaccine. The campaign kicks off in stores and online today, with 100% of proceeds from the sale of Cotton On Foundation products to go towards delivering 1 million vaccine doses. The trendy range of items available includes water bottles, masks, bags, tissues and hair accessories, with a selection of items available exclusively online.
“This unprecedented time needs to be matched with unprecedented support and action. Thanks to the generous support of the Cotton On Group, we can make a positive impact where it’s needed most -because COVID-19 isn’t over for anyone, until it’s over for everyone,”
said Henrietta Fore, Executive Director of UNICEF.
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Funds raised will support the delivery of COVID-19 vaccinations as part of the COVAX response, and diagnostic tests and treatments. The Cotton On contribution will play an important role in ensuring the vaccine is received by those most in need.
Since 2007, in partnership with its team members and customers, the Cotton On Group worldwide has raised over R 1,3 billion through the Cotton On Foundation, to deliver quality education and support social upliftment initiatives around the globe.
“Through our Foundation’s unique fundraising model, we have supported vulnerable communities for the past 13 years. The impact of this pandemic has been felt right across the world and we’re proud to be part of the solution by helping communities get back on their feet”
said Cotton On Group CEO, Peter Johnson.
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