Jeep confirms its European Roadmap to 2030: up to 6 models, multi-energy, multi-platforms, and the return of an icon such as Renegade.
At the Paris Motor Show, Xavier Peugeot, Head of Jeep Brand Europe, outlined the next steps for the brand, combining a strong product plan to expand its European line-up with a vision for the future.
Jeep Renegade is back, reclaiming a key position in the brand’s expanding portfolio by 2030.
Since its launch in 2014, more than 610,000 Renegade vehicles have been sold in Europe, making it a key contributor to Jeep’s presence in the region.
The next generation will strengthen the brand’s position in one of Europe’s key SUV segments and bring Jeep to a broader audience.
Looking further ahead: a new Jeep vision takes shape
Looking beyond 2030, Jeep is exploring new ways to respond to evolving mobility needs.
As populations concentrate in increasingly dense urban areas, demand is growing for compact, sustainable vehicles equally suited to everyday city driving and getting away from it all.
This changing context opens the way to a new vision for the brand: a future inspired by Jeep icons, such as the Willys with capable, compact and electrified vehicles designed to meet tomorrow’s mobility needs.
"We confirm our 2030 roadmap, based on capable, compact and electrified vehicles, inspired by Jeep’s iconic DNA, such as Renegade, still providing freedom to go wherever life takes our customers",
said Xavier Peugeot, Head of Jeep Brand Europe.
Throughout this evolution, one reference remains fundamental: Jeep DNA is the touchstone. Every choice must preserve the values that have defined the brand throughout its history.
An expanding product plan for Europe
Jeep is strengthening its presence across the B-, C- and D-SUV segments, with its line-up set to grow up to six models by 2030.
The new Jeep Avenger has established a strong presence in the B-SUV segment, with nearly 300,000 units sold since launch, while the new Jeep Compass reinforces the brand’s position in the C-SUV segment.
Jeep is also returning to the D-SUV segment with the Jeep Recon, which will be joined by a new model in 2028.
Freedom of Choice remains central to the Jeep’s approach. Different powertrain solutions will allow customers to choose the technology that best fits their needs and preferences, with a 4x4 version available for every model.
Together, these developments are expected to give Jeep coverage of around 90% of the European SUV market by 2030.
*Information provided by the publicist.
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