Twin brothers Andrew and Brian Chaplin announce unveiling of virtual department store for CB fashions
Local entrepreneurs Andrew and Brian Chaplin of Locnville have recently publicized the official launch of their new online store for their CB clothing label. The site offers apparel for both men and women, with a wide array of everyday wear that reflects the brand's image. CB partnered with Vetro Media, an interactive agency leader, who have developed facets of the online store and will operate customer service, order processing, and fulfillment.
In early 2017, the brothers introduced their CB clothing line under the ContraBanned umbrella and they have not looked back. Sold beforehand exclusively at shows, CB branded clothing has become increasingly popular, one of the reasons the duo decided it was time to incorporate an online store as a part of their existing website.
“We are very excited to launch our online clothing store, especially at such a significant time for the CB brand," said Brian Chaplin, Founder, CB.
“We’ve always wanted to release a line of clothing because it’s such a great extension of what we do.”
Locnville believes Africa is becoming more and more of a global force every day in so many respects. To pay tribute to this, they designed the African Icon logo which is synonymous with the CB brand.
“Our country has shaped a huge sense of pride in so many people and my brother and I think the African Icon print represents that pride.” Added Andrew Chaplin, Founder, CB.
African Icon is currently one of the popular prints available, and the inspiration behind the design represents the iconic continent of Africa. The overall purpose of the line was to create uplifting, eye-catching and bold designs which accompany great quality fabrics.
At this time, the CB clothing range offers t-shirts, vests, and hoodies branded with the CB logo. All attire is designed to suit various shapes and preferences, with each item available in a wide range of colours and sizes.
Expect plenty of new designs and products to be launched soon, with a strong focus on unisex items. In addition, there will also be a ‘CB Editions’ line available in the near future, which will represent a higher-class clothing line, including specialised jackets, sweatpants, and jeans. The online store allows customers access to the most comprehensive range of CB merchandise including African Icon, limited edition pieces, and so much more. Clear and concise product description, easy payment options, and free delivery are accompaniments to the online store which all add to a pleasurable online shopping experience.
All CB merchandise is available for online purchase from today.
Visit the CB Store to view the various items for sale.