Palette CollectiW & Co. celebrates one year of making women look and feel great



Palette CollectiW & Co., the clothing line that’s “designed with YOU in mind”, is excited to celebrate its one-year anniversary.

Image supplied by the publicist


Since launching in March 2022, these beautifully bespoke garments have been flying off the shelves and have garnered attention from fashion lovers all over.

Founded by Aletté Winckler, an international best-selling author, image consultant, TV presenter and motivational speaker, Palette CollectiW & Co. is the brainchild of a woman who understands the importance of personal style.

As the highest qualified image consultant in Africa, Winckler developed an industry-disrupting app, Pocket Stylist, that stores all the information regarding your consultation with your image consultant on your phone. This includes, but is not limited to, body shape, face shape, best colours, style personalities, and tips on how to look your best!


“Customers who used the app quickly complained that they were unable to find clothing that complemented their body shape and style, which prompted us to develop a range that would accommodate these needs,” 

the entrepreneur explains.


With extensive experience in personal shopping, Aletté knows what clothing will look fabulous on her clients, even when it’s hiding on the hanger. This expertise has given her the necessary background to design and develop a range of clothing that addresses the need for unique and exclusive clothing and accessories that cater to every shape, style, personality, and all 12 palettes of the colour flow system.


The collection does not only feature her own designs. She has also collaborated with some of SA’s best young designers.

The heart of Palette CollectiW & Co. is to help women look and feel great by dressing for their body shape and best colours.

As Anne Klein once said: 

“Clothes aren’t going to change the world. The women who wear them will”. 

Palette CollectiW & Co. wants these women to look and feel their very best.

In addition to projects that are already in the pipeline, a big fashion show at Laurant (Lourensford) is also being planned for later this year. The company also strives for sustainability and, therefore, all of their labels contain seeds that clients can plant in their gardens.


“We have learned a lot about the industry, quality management, and customer service in the past year. It’s wonderful to receive feedback from satisfied customers from all over the world and to know that our plan has succeeded,” 

says Aletté.


 “We want to continue empowering women to buy quality items that will suit their budget as well as their style.” is an award-winning Digital Media, Marketing, and Advertising Company est. 2015, is a Member of the Independent Media Association of South Africa (IMASA), and Brand South Africa's Play Your Part Ambassadors, with a global reach of over 10 million

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