Pandora Launches Game of Thrones Collection


Launched in response to overwhelming demand from Pandora’s fans, the Game of Thrones x Pandora collection will introduce 12 pieces, available in Pandora stores and online from September 28th. The first pieces to be unveiled include the Dragon Egg Charm, the Targaryen Crown Ring, and the Dragon Earrings.


An official collaboration with Warner Bros. Discovery Global Consumer Products, the Game of Thrones x Pandora collection captures the value of self-expression and individuality, through a collection that brings to life the famed world in wearable designs. Each piece from the collection shares a story, inviting wearers to express themselves through the themes explored across the series in their own, unique way.




Discover the first pieces to be unveiled




The Game of Thrones x Pandora collection enables fans to celebrate their fandom and alliances to the characters as they style their chosen pieces.


 Crafted from sterling silver with a textured scale effect and a crack studded with sparkling cubic zirconia, the Dragon Egg Charm represents the beginning of the dragon story that runs through the narrative of the series.


The ultimate symbol of power and strength, the Targaryen Crown of the House of Targaryen has been reimagined as a 14k gold-plated ring, embellished with the iconic house insignia at its center, and geometric detail throughout.


Intricately crafted, the Dragon Earrings curl around the earlobe in striking sterling silver and can be worn as one or stacked with both on one ear.


The highly anticipated collection will be available for sale in Pandora stores and online from September 28th, 2023, with early access for Pandora Club members X hours before general release, via



Pandora is the world’s largest jewellery brand. Pandora’s hand-finished jewellery crafted from high-quality materials offers endless possibilities for personalization empowering people to express their personal style through its pieces. Starting as a small jewellery shop in Copenhagen, Denmark more than 40 years ago, today Pandora is present in over 100 countries. With sustainability as a top priority, by 2025, Pandora will purchase only recycled silver and gold for crafting its jewellery and will reduce its greenhouse gas emissions by half across its value chain by 2030.

About Warner Bros. Discovery Global Consumer Products (WBDGCP)

Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery Global Brands, Franchises, and Experiences, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.’ ­ lm, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world. is an award-winning Digital Media, Marketing, and Advertising Company est. 2015, is a Member of the Independent Media Association of South Africa (IMASA), and Brand South Africa's Play Your Part Ambassadors, with a global reach of over 10 million

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