Significance Girls Run Powered by PR Worx to Raise Funds for Charity
East Rand based marketing-communications agency, PR Worx, is the headline sponsor of the 2017 Significance Charity Girls Run to be held on 23 September.
Image Courtesy Christian Family Church
The event, which kicks off from Christian Family Church in Bonaero Park, will raise funds for two charity projects, the El Shammah Home for Abandoned Babies in Primrose and the Bethesda Abused Women’s Home in Benoni.
Significance is a united movement to enable women throughout the world to find fulfillment by knowing God’s purpose for them and helps women stand strong spiritually to live in absolute freedom, love and joy every day. Headed up by Dr Beverley Wolmarans, who has spent more than 30 years working to empower women, Significance encourages, equips, teaches and helps women to discover who they are in Christ.
PR Worx MD and Woman of the Year: Media winner, Madelain Roscher says the agency is sponsoring the event because it values the work Significance is doing to encourage women and girls to value themselves.
“The only way we can uplift the lot of all women is by collaborating and working together. Empowering women is not about challenging men. It’s about recognising that there are many things in life which women do differently to men, and we need to capitalise on those strengths to encourage others.”
The two charities selected do not receive funding of any kind and therefor R30 or more of every R100 ticket purchased for the run will be donated to the two causes.
Girls and women from all over Gauteng are encouraged to run or walk the 4,5 kilometres to show their support for people who are abused or do not have access to the same resources as they do.
Dr Wolmarans adds that she is truly grateful to PR Worx for its contribution to the event.
“PR Worx is highly supportive of women empowerment drives and shares many of our values including running a business with heart, treating clients and employees with dignity and respect, enriching the lives of others, and utilising our God given talents to the best of our ability. The latter is clear and we are thankful to have Africa’s highest awarded public relations company partner with us to make the Significance Charity Girls Run Powered by PR Worx a tremendous success.”
In addition to water points along the well-marked 4,5km route, the event will also include activity stations including an 18-wheeler dance truck with DJs to add to the festivities, a work-out post for the super-fit, and promotional give-aways which are aimed at making the run more fun.
“Our eventing department will tell you that a ladies’ function is incomplete unless you provide them with the opportunity to take a selfie or two! The route will therefore also offer three selfie stops because we understand that social media updates are non-negotiable! We will also offer a beauty hamper to the person whose hashtags #Significance #PoweredByPRworx receives the most traction on the day,” continues Dr Wolmarans.
With each ticket purchased online, participants will receive a race pack comprising a race number, branded water bottle, T-shirt and, on completion, a medal. The race packs will be available for collection at the I Am Worthy Boutique at the Christian Family Church in Bonaero Park every day up until Friday, 22 September 2017.
On-the-day registrations will be permitted but availability of the race pack is limited to stock availability. Race numbers are however guaranteed. Restaurants at the church’s Fellowship Mall will be open and family members are encouraged to accompany participants for a day that promises to be fun.
“The Significance Charity Girls Run Powered by PR Worx is the perfect way to celebrate spring in a fun way, but more importantly, gives us the opportunity to make a real and remarkable difference in the lives of those who are less fortunate than us. Invite your mother, sisters, friends and colleagues to join you for a morning of fun and know that you have actively contributed to a worthy charitable event,” concludes Roscher.
To register and pay online, visit www.christianfamilychurch.co.za. For further information, contact christine@cfcsa.co.za.
