Spotify launches Premium Duo in 55 markets including South Africa
Premium Duo offers two people residing at the same address access to all the benefits of Premium plus more
You love Top Hits South Africa. Your partner is obsessed with AmaPiano Grooves. So, deciding who gets to play DJ at home or in the car is a constant battle.
Luckily, Spotify is making it even easier for two people to enjoy music together (or separately) with the launch of Spotify Premium Duo - our new, first-of-its-kind subscription plan. Beginning today, Duo will be rolling out in 55 markets globally, including South Africa.
Premium Duo is for two people living at the same home address and costs R79.99 per month. Each individual gets their own Premium account under one plan in addition to the unique benefits like exclusive access to Duo Mix, a regularly updated playlist made just for the two subscribers to discover audio they both love and enjoy together.
With Premium Duo, each fan gets their own individual Premium account so they can both fully enjoy the benefits of Spotify Premium: ad-free, on-demand listening and our catalogue of more than 50 million tracks, as well as access to over 1 million podcast titles.
“Today we are proud to launch Spotify Premium Duo, a first of its kind audio offering for just two people in the same household,” says Alex Norström, Spotify’s Chief Freemium Business Officer. “Premium Duo includes our extensive music and podcast catalogue and everything users love about Spotify Premium. With two individual Premium accounts, you can both listen independently, uninterrupted and get all your personalised playlists and features tailored just for you. We are thrilled to bring this unique Spotify Premium plan to even more markets around the world.”
A Spotify user study* found that 73% of couples say they listen to music together as a way of remembering happy memories. A total of 63% say they listen to music together as a way of building their identity or creating memorable moments. Duo will let you do just that.
To sign-up, visit spotify.com/duo and follow the instructions - the two users must reside at the same address to be eligible. Users who haven’t tried Premium before may be eligible to get the first month of Premium Duo for free. Existing Premium subscribers can switch to Premium Duo by visiting their account page and changing their subscription. Upgrading to Premium Duo allows subscribers to keep their existing Premium accounts along with saved music, podcasts, playlists and recommendations.
