Toyota South Africa Motors drives the future of agriculture at 2026 Nampo Show
Toyota South Africa Motors drives the future of agriculture at 2026 Nampo Show
Toyota South Africa Motors (TSAM) is once again excited to participate at the 2026 NAMPO Harvest Day, the largest agricultural exhibition in the Southern Hemisphere. Toyota’s long-standing participation at NAMPO is a marker of Toyota’s commitment to the farming community. Under the theme, Resilience through Innovation, the 2026 NAMPO programme brings together the very best of South Africa’s agricultural community, industry leaders and innovators in one place.
In line with the NAMPO theme, festival goers visiting the Toyota Avenue can expect a line-up that reflects a rich heritage including new and innovative products and offerings. Featuring a blend of traditional and new energy vehicles, the Toyota Avenue represents a diverse and evolving mobility landscape.

The much-anticipated new generation Hilux will hero at the stand, marking its first public showcase. Heroing alongside the Hilux is the new Land Cruiser FJ; joined by the bZ4X (Toyota’s first fully electric vehicle in South Africa), as well as the striking new RAV4. With the GX and the newly launched, fully electric RZ, the Lexus showcase reflects refined luxury, advanced technology and performance. Hino Trucks will complement the line up, demonstrating its vital role in supporting South Africa’s logistics and transport sectors – industries closely linked to the success of agriculture and the broader economy.
In addition to the Toyota, Lexus and Hino vehicle showcase, NAMPO visitors can look forward to exciting offers at the Toyota Financial Services (TFS) and Toyota Insurance (TIMSA) stands. Featuring the new Hilux, the ever popular and rugged UrbanTrax returns with exhilarating 4x4 drives, a complimentary offer for all visitors. Showcasing gear inspired by Gazoo Racing (GR), Hilux, Land Cruiser and Old School, the Toyota merchandise store promises a dynamic shopping experience.

Hilux Guinness World Record Attempts
This year, Toyota’s presence at NAMPO extends far beyond the vehicles and offerings on the stands. In celebration of the introduction of the new generation Hilux, Toyota is attempting a series of Guinness World Records™. The initiative is designed to honour the enduring legacy of the Hilux and the strong community that surrounds it, while officially ushering in the next generation of a bakkie that has become synonymous with durability, dependability and everyday capability.

Taking place at NAMPO Park on Wednesday 13 May, the event will bring thousands of Hilux owners across the country to participate in this historic moment. Offering a festive, family-friendly atmosphere, the event will feature live entertainment, exclusive giveaways and a variety of spot prizes. To celebrate further, one lucky participant will win the new generation Toyota Hilux Xtra Cab with insurance and accessories.
*Information provided by the publicist.
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